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‘You will find more similarity between OnePlus and rival brands than Oppo phones’: Pete Lau


Bringing in additional readability on the way forward for OnePlus because it integrates with mom model Oppo, founder and now Chief Product Officer of OPPO, Pete Lau, stated he’ll give attention to sustaining uniqueness of the 2 manufacturers with regards to design as they’re “focusing on completely different segments of shoppers and should be positioned exactly”.

Requested about issues raised by some shoppers that some OnePlus and Oppo telephones have began wanting the identical, Lau instructed indianexpress.com: “It’s simply that these days all eyes are on the 2 manufacturers and folks like evaluating the merchandise and discover a number of similarities. However, in actual fact, should you evaluate a OnePlus cellphone to a product from a competitor, you would possibly discover much more similarities.” He reiterated that because the individual liable for the merchandise of the 2 manufacturers he’ll try to keep up their uniqueness.

Within the dialog on the sidelines of the annual Cellular World Congress in Barcelona, the OnePlus administration underlined that the main target for 2022 will probably be on efficiency and charging, particularly the 150w SuperVooc protocol that may come to the model’s telephones within the second quarter of 2022 . The know-how will have the ability to keep 80 per cent charging functionality of the 4,500mAh battery even after over 1600 charging cycles, the corporate claimed.

The corporate additionally introduced that it’ll give you its most reasonably priced 5G cellphone aimed on the Indian market this yr however refused to expose extra particulars.

In response to a different query on whether or not the vary of OnePlus merchandise now will confuse prospects, Lau clarified they now have extra merchandise as a result of they wish to cater to extra shopper segments. “Now we’re increasing the product lineup and likewise additionally fascinated by how we are able to cater to extra folks with a extra exact product positioning,” he stated underlining that at OnePlus the idea was at all times that “much less is best”.

Within the name, OnePlus additionally introduced that it was working with Google on “bringing new options into foldable gadgets” — Oppo not too long ago launched its first foldable Discover N, which OnePlus nonetheless doesn’t have a cellphone on this new type issue. “We’ll co-work with Google by way of bettering the design right here (foldable gadgets)… with all these efforts, we intention to have efficient collaboration by way of software program options. Sooner or later, you’ll truly see outcomes come into the product” Lau stated.





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