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Vodafone Is Cutting 3G Services: Amid a Pandemic, Vi Asks People to Visit Stores for 4G Upgrade


Vodafone Concept, the telecom operator that runs its enterprise below the Vi model, introduced its plans to improve 3G customers to 4G a number of months in the past. The change has began rolling out in phases and can ultimately be relevant to all Vi customers. Though the telco claims the improve will assist ship a “superior community” expertise with quicker information speeds to customers who change to 4G providers, it will not be utilized robotically. Prospects must improve their current SIM to 4G to avail the advantages. And to get these advantages, the telco is asking folks to go to bodily shops in the course of a pandemic.

It comes at a time when most individuals try to minimise publicity to public areas as a result of huge unfold of COVID-19.

Vi has determined to make use of its 900MHz, 1,800MHz, and a couple of,100MHz spectrum bands to change from 3G providers to 4G. It performed an preliminary refarming trial with Nokia in June that’s touted to be the world’s largest deployment of Dynamic Spectrum Refarming (DSR). The step was much like what Airtel took in 2019.

Telecom consultants consider that the transition from 3G to 4G is not going to simply assist clients on the Vi community however will even play an important function in sustaining the operator’s revenues over time as it’ll improve its providers with out growing capital expenditure. Nonetheless, the requirement for purchasers to journey bodily to shops through the pandemic is worrying.

Should you’re seeking to get a brand new connection, Vi will fortunately ship somebody to your house with a brand new SIM by means of its doorstep SIM delivery service. The identical behaviour is, nevertheless, not applicable should you’re an current buyer.

Vi has already started sending SMS messages to eligible clients in choose circles for upgrading their SIM to 4G. The operator will proceed to supply 2G providers for voice calling if a buyer is not going to go for the improve. Nonetheless, it’ll now not provide information entry in that case. This may certainly push numerous potential clients to ultimately go for the improve — or might change to a different community.

“It might run in a few hundred thousand folks to go to a close-by retailer to change to a 4G SIM, which isn’t a good suggestion proper now,” mentioned Faisal Kawoosa, Founder and Chief Analyst at analyst agency TechARC. “As an alternative, the operator might additionally provide doorstep supply to exchange. They know their clients and their addresses. So, it should not be a problem.”

In June, Vi put in protecting shields at a few of its telecom retailers to stop direct contact between the retail personnel and clients. The operator additionally mentioned at the moment that it ensured social distancing throughout the retailer premises and took measures together with hourly sanitisation and queue administration outdoors the shop to stop publicity in its shops.

However provided that it does permit for supply of SIMs, it is regarding that the purchasers should bodily present up for this explicit improve.

Vi stands third within the Indian telecom sector with 292.83 million subscribers, as per the newest information offered by the Telecom Regulatory Authority of India (TRAI).


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