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Samsung Australia Fined $9.7 Million By Regulators Over False Water-Resistance Claims on Some Phones

Australia’s competitors regulator stated on Thursday a court docket has ordered the native unit of Samsung Electronics to pay a penalty of AUD 14 million (roughly Rs. 76 crore) over deceptive claims a few water-resistance characteristic in a few of its smartphones.

Samsung Australia admitted to deceptive patrons of a few of its ‘Galaxy’ telephones concerning the water-resistance degree, the Australian Competitors & Client Fee (ACCC) stated. The regulator first sued the corporate in July 2019.

The regulator stated that between March 2016 and October 2018, the corporate ran in-store and social media ads that claimed the telephones could possibly be utilized in swimming pools or seawater.

The ACCC, nevertheless, obtained a whole lot of complaints from customers saying the smartphones didn’t operate correctly and even stopped working completely after being uncovered to water.

The claims “promoted an necessary promoting level for these Galaxy telephones. Many customers who bought a Galaxy cellphone might have been uncovered to the deceptive advertisements earlier than they made their resolution to buy a brand new cellphone,” stated ACCC Chair Gina Cass-Gottlieb.

Samsung didn’t instantly reply to a Reuters request for remark.

© Thomson Reuters 2022

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